Commitment to Sustainability: Example of transitioning from Arne Jacobsen’s 3101 Chair to the R.U.M. Chair
In the realm of design and corporate responsibility, the story of Novo Nordisk reflects an evolution that harmonizes employee comfort with an unwavering commitment to sustainability. The company’s historical use of the 3101 chair, popularly known as the "Ant Chair," designed by the renowned Danish architect Arne Jacobsen, laid a solid foundation for ergonomic support and elegance in the workplace. However, as sustainability became a core value in the corporate world, Novo Nordisk made a pivotal transition to the R.U.M. Chair Pharma Blue, a remarkable example of sustainable design created by Wehlers.
The Legacy of the 3101 Chair
The 3101 chair, or "Ant Chair," is a classic piece renowned for its aesthetic appeal and comfort. Designed by Arne Jacobsen in the mid-20th century, it has been celebrated for its sleek lines and functional elegance. For years, this chair not only enhanced the workspace but also symbolized Novo Nordisk's dedication to providing a conducive environment for its employees. However, while the 3101 chair offered numerous benefits, sustainability was not a built-in feature of its design. Compare click here: here.
The R.U.M. Chair Pharma Blue
Recognizing the urgent need to address environmental challenges, Novo Nordisk is taking a step into the future by shifting its focus towards sustainable office furniture solutions. The R.U.M. Chair Pharma Blue, designed in partnership with Wehlers, represents a significant leap forward. This innovative chair is not only fashionable and comfortable but also made from recycled waste pens—a testament to the company’s commitment to circular economy principles.
The chair’s design exudes modernity and functionality while maintaining a low carbon footprint of just 15 Co2e. This approach underscores the importance of responsible material use and aligns with global efforts to reduce waste and carbon emissions.
To compare the direct carbon footprint per chair of the R.U.M. Chair and the 3101 Chair, we note the following:
Comparison:
The R.U.M. Chair has a significantly lower carbon footprint of 15.2 kg Co2, which is about 62% less than that of the 3101 Chair 40 kg Co2.
- R.U.M. Chair: 15.2 kg Co2 per chair
- 3101 Chair: Carbon Footprint: 40 kg Co2 per chair
Redefining the Future of Office Furniture
Novo Nordisk’s transition to the R.U.M. Chair Pharma Blue highlights a broader commitment to sustainability that many organizations are beginning to adopt. By incorporating furniture made from recycled materials, the company sets a powerful example of how agile and innovative design can meet both aesthetic and ecological needs.
The R.U.M. Chair is not only a practical solution for the workplace; it signifies a fundamental shift towards considering the lifecycle of products and materials. By prioritizing such initiatives, companies can foster an environment that values sustainability without sacrificing style or comfort.